Monday, May 23, 2011

Home Seller Tips

Recently I was reading an article regarding home seller tips in Money Magazine. I was so impressed by what the article had to say, I thought that I should share some of the highlights with our Coldwell Banker Koetje readers.


The essence of the article was that if you are a home seller in this market, you probably feel you can't catch a break. To help overcome that, you need a bit of razzle-dazzle to nab a buyer today. The following attention-grabbing home seller tips will get prospects to your front door.


  • Slash Your Price, Bigtime
Many sellers give in to the temptation to list the property above fair market value to see what happens. Big mistake. About a quarter of sellers in the past year initially listed too high and were forced to knock the price lower, according to Trulia.com. Think you can always drop the price if your home doesn't sell. Bigger mistake. The first 30 days on the market are the most important. That's when your home will receive the most attention and get the most showings. So get aggressive right out of the gate.

  • Hire a Stager
Veteran real estate brokers interviewed by Money Magazine say that proper staging can speed the sale and often increase the price too. The key is to get it done right. Staging, increasingly popular with homeowners trying to sell mid-range houses, can extend from simply rearranging existing furniture to repainting, replacing fixtures, and bringing in new furnishings. The goal: to highlight the house's best features while making it as easy as possible for buyers to imagine themselves living there.


  • Find the Right Hook
These days it's going to take far more than a For Sale sign in the front yard and a spot on the multiple-listing service to get potential buyers in the door. That means getting the word out in a creative fashion-and finding a Realtor who is willing to do the same. "The more eyeballs that get on the listing, the better," says Katie Curnutte of the real estate information website Zillow.com. To do that, you need a multi pronged marketing plan of attack.

To read the whole article in Money Magazine please click here.



To discuss these homes seller tips, plus many other ideas for getting your home sold, please feel free to contact us at anytime at Coldwell Banker Koetje Real Estate.

Wednesday, May 18, 2011

Coldwell Banker Real Estate Survey Finds Spike in Gas Prices is Impacting Where Home Buyers Choose to Live

Rising Gas Prices Drive Desire for Shorter Commutes and Home Offices


 The high cost of gasoline is not just emptying wallets; it is also impacting where consumers choose to buy a home. According to a new Coldwell Banker survey among its network of real estate professionals, 75 percent said that the recent spike in gas prices has influenced their clients’ decisions on where to live, and 93 percent said if gas prices continue to rise, more home buyers will choose to live somewhere that allows for a closer commute to their work.


The Desire to Be Close to Work, or Work from Home

Out of those who said gas prices affect where consumers want to live, being closer to work was the leading consideration.

• Drive time and racking up miles en-route to the office caused 89 percent to say buyers look for homes closer to work. Forty-five (45) percent are seeing buyers choose homes closer to shops and services as a result of increasing gas prices.*

Some buyers are skipping the commute altogether.

• More than three quarters of the real estate professionals surveyed (77 percent) said more buyers today are interested in having a home office compared to five years ago, and 68 percent of those respondents said that they believe the high cost of gas contributes to this new work from home trend.

• Currently, there are more than 25,000 homes available on coldwellbanker.com that include “office” as part of the listing description.

“The decision to buy a home has always been tailored around the personal, multi-faceted lifestyle needs of each buyer,” said Jim Gillespie, CEO of Coldwell Banker Real Estate. “Today, rising fuel costs and a person’s decision to commute or perhaps work remotely are additional factors of the decision home buyers must consider.”

An Increased Interest in Urban Living

One trend continuing to rise in popularity, partly because of the gas price phenomenon, is the interest in urban living.

• Fifty-six (56) percent of the real estate professionals surveyed said that they are seeing more home buyers interested in urban living compared to five years ago.

• Of the subset that recognized this trend, 93 percent strongly agreed or agreed that one reason is an increased interest in shorter commutes.

• Eighty-one (81) percent of these respondents also strongly agreed or agreed that the desire to reduce spending on gas is a factor.

According to those who have seen an increased interest in urban living, other reasons behind this trend are:

• Having everything at your fingertips (91 percent strongly agreed or agreed)

• Being able to walk to places (76 percent strongly agreed or agreed)

• Being near public transportation (52 percent strongly agreed or agreed)

Methodology: Coldwell Banker Real Estate conducted an online survey among 1,188 Coldwell Banker real estate professionals across the United States about the impact of gas prices on home buying decisions and trends surrounding urban living. The survey was fielded between April 28, 2011 and May 3, 2011.

Coldwell Banker Koetje Real Estate is a full service brokerage in Oak Harbor, WA. Serving the real estate needs of Oak Harbor, Anacortes, and Whidbey Island for over 60 years. We are VA and Military Relocation Specialists.

*Some answer percentages in the above may not total 100 percent, if only the most popular responses are listed. In other cases, respondents had the option to check all that apply, which may mean that percentages total more than 100 percent.

Tuesday, May 17, 2011

Oak Harbor, WA. What a Great Place to Live and Work

Oak Harbor, WA. What a Great Place to Live and Work

What's it like around our town, the city of Oak Harbor, WA. We are a Navy community with a Naval Air Station (NAS Whidbey Island), which we are very proud of, a bar-b-que joint that is fantastic, a Dutch heritage that permeates our town, and just all-around good people. I think it you watch this video, produced locally in Oak Harbor, you will get a taste of what our town has to offer. Come visit and stay awhile. I think you will be glad you did. You may wonder why a real estate broker would be writing a blog like this. It's because we love living here and are very proud of our home town. Why do I love it? Oak Harbor, WA. What a Great Place to Live and Work